Our Privacy Policy

We at Bright Signs are pleased that you are visiting us and thank you for your interest in our company, products and services. It is important to us that your privacy is protected whilst using our websites and services. We collect, process and use personal data in accordance with the applicable data protection laws, including, in particular, the General Data Protection Regulation (EU) 2016/679 (GDPR).


The data controller in relation to any personal data that is collected through our websites and services is:
Bright Publishing Ltd (“BRIGHT”), 82 High Street, Sawston, Cambridgeshire, CB22 3HJ, United Kingdom.
Email: [email protected]
Managing Board: Andy Brogden, Matt Pluck.

Use of BRIGHT’s website & services

We collect personal data that you provide when contacting us, entering a competition, or signing up for a newsletter. The type of data we collect is obvious from the data input fields used on our website. We indicate for relevant field and file types whether the information is voluntary or required to use our services.

Collection and processing of personal data

In principle, you can visit our websites and services without telling us who you are. Without further information from you, we only collect and process certain technical information, including the name of your Internet Service Provider, the webpage from which you came to us. This information is only used for purposes of provision of our website. This data is also analysed for statistical purposes, whereby you remain anonymous as an individual user.

We process your personal data based on your consent, for the performance of a contract or as necessary for the purposes of our legitimate interests, including for responding to your enquiries and to customise and improve our web offerings, products and services in accordance with your preferences (Art. 6 (1) (a), (b) and (f) GDPR).

Personal data is only collected if you provide us with this information, and only processed and used in order to process your enquiries.

Newsletter and advertisement

Data usage when registering for email newsletters
If you subscribe to our newsletter or to receive other marketing communications, we will use the personal data necessary or separately provided by you to send you our email newsletter, or other marketing communication, as agreed. You can withdraw your consent and unsubscribe from the newsletter, or other marketing communication, at any time, either by sending us a message or via a dedicated unsubscribe link in the newsletter or other marketing communication without incurring any cost, other than the transmission costs you incur with your own provider according to your usual rate.

Use of data for postal advertising and your right to object
We can be entitled by applicable laws to store your first and last name, and postal address, and use it for advertising to you, in particular for sending offers and information about our goods and services by postal services. You can object to this use of your data at any time for the future by sending a message to us, without incurring any cost, other than the transmission costs you incur with your own provider according to your usual rate.

Use of cookies, web tools and social media plug-ins
Various web tools (analysis programmes and social media services) have been integrated into our website that use “cookies”. Cookies are text files that are sent by a web server to the user’s browser in order to store information on the user’s PC via the browser that is being used – for example, the user’s current IP address and information about the user. The next time the web server is accessed, the applicable data regarding the user is transmitted from the cookie file. You can deactivate the use of cookies via your browser settings at any time. Please note, however, if you do not accept cookies, you may not be able to use certain, or all, features of our website.

Web statistics tools

Google Analytics
This website uses Google Analytics, a web analytics service provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses so-called cookies, i.e. text files that are stored on your computer and that allow an analysis of the way you use our website. The information generated by the cookie is usually transmitted to a Google server in the USA and stored there. Google complies with the EU-US Privacy Shield Agreement and is registered with the US Department of Commerce’s EU-US Privacy Shield Program (for details and individual registrations go to www.privacyshield.gov).

However, if IP anonymisation is activated on this website, your IP address will be truncated by Google beforehand within member states of the European Union, or other parties to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. Google uses this information on our behalf to evaluate the use of our website by you, to compile reports on the website activities and to provide other services related to the website and internet usage to us.

Please note that we use the code “ga(‘set’, ‘anonymizeIp’, true);” to ensure the anonymous collection of IP addresses (so-called IP masking). As a result, IP addresses are processed in shortened form, which means that direct personal reference can be excluded. You can deactivate the use of cookies via your browser settings at any time. Please note, however, if you do not accept cookies, you may not be able to use certain, or all, features of our website. Furthermore, you can prevent the collection by Google of the data generated by the cookie and related to your use of the website (including your IP address), as well as the processing of such data by Google, by downloading and installing the browser plug-in available under the following link: tools.google.com/dlpage/gaoptout.

Data security

BRIGHT takes adequate technical and organisational security measures in order to protect your personal data from being misused and to prevent the loss of your data. Your personal data is saved in a secure operating environment that is not accessible to the public. All personal data provided by you in the course of registration, or use of personalised services, will be transferred in encrypted form in order to prevent misuse of the data by any third party.

Transfer, export and processing of the data outside the EU/EEA

Other than described herein, no transfer will take place to third parties outside of BRIGHT. Personal data of users of our website from outside the EU/EEA can be transferred to affiliates of BRIGHT, or distributors outside EU/EEA, that are responsible for the relevant product or service category and region.

External links

Our website can contain links to other websites. Please be aware that BRIGHT is not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave one of our websites and to read the privacy statements of each and every website that collects personal data. This privacy policy applies solely to information collected by our websites.

Further information and contacts, information, corrections, blocking and deletion

You can contact our Data Manager using the following contact information:
Bright Publishing Ltd (“BRIGHT”), 82 High Street, Sawston, Cambridgeshire, CB22 3HJ.
Email: [email protected]

You have the right to request from us access to, and rectification or erasure of, personal data or to restrict processing of your personal data or to object to such processing, as well as exercising your right to data portability in accordance with the GDPR and applicable laws. Please contact the address given above by email or by mail.

You have the right to lodge a complaint with a competent supervisory authority in accordance with the GDPR and applicable laws if you consider that the processing of personal data relating to you infringes the GDPR. For this purpose, you can contact, in particular, the supervisory authority in the EU Member State of your habitual residence or the place of the alleged infringement. BRIGHT reserves the right to change, amend or update this privacy policy. If we do decide to change our privacy policy, we will post the revised privacy policy. On return visits to our site, please remember to review the privacy policy for any changes, since continued use of our site after any posted revision indicates your consent to our use of your information in accordance with the changed, amended or updated privacy policy.